by dmccormick | Aug 11, 2026 | Advertising, Business Relationships
As summer winds down and the pace of business begins to shift, fall brings a fresh opportunity. A new season is often a reminder to take a step back, evaluate what is working, and look for opportunities to grow. While many businesses focus on seasonal changes inside...
by dmccormick | Dec 29, 2025 | Advertising & Branding, Creative Thinking, Marketing Strategy
I recently started watching Mad Men, HBO’s series about the advertising world in the 50s and 60s. It seems like everyone is smoking, they dress up all the time, and the media options are… well, pretty limited. But one thing stands out to me: despite how much the world...
