by dmccormick | Sep 2, 2026 | Digital Marketing, Marketing Strategy
There’s something about January that makes us want to start fresh. New year. New goals. New plans. New budgets. For businesses, that often means taking a fresh look at marketing. Maybe this will finally be the year you update your website. Maybe you’ll start posting...
by dmccormick | Aug 11, 2026 | Advertising, Business Relationships
As summer winds down and the pace of business begins to shift, fall brings a fresh opportunity. A new season is often a reminder to take a step back, evaluate what is working, and look for opportunities to grow. While many businesses focus on seasonal changes inside...
by dmccormick | Jul 2, 2026 | Business Relationships, Marketing Strategy
We’re halfway through the year, and now is a good time to ask a simple question: How are we really doing? In sports, coaches don’t wait until the end of the game or the season to figure out what’s working. At halftime, they look at the scoreboard,...
by dmccormick | Jun 28, 2026 | Business Relationships, Community
As we move toward America 250, I’ve been thinking a lot about what really built this country—and what still holds true in business today. At the core of it all is something pretty simple: relationships and trust. At Momentum Advertising, we’re grateful for the...
by dmccormick | Jun 2, 2026 | Digital Marketing, Website Design
Marketing is moving fast right now, and one thing we’re seeing more than anything at Momentum Advertising is this—your website matters a lot more than most people think. Not because it has to be fancy, but because it has to clearly explain who you are, build trust...
by dmccormick | May 13, 2026 | Career Development, Mentorship & Leadership
Graduation season is always a special time of year. It’s filled with celebrations, proud families, and young people stepping into the next chapter of their lives. To all the graduates out there—congratulations! Your hard work, determination, and perseverance have...
by dmccormick | Apr 30, 2026 | Entrepreneurship, Small Business
I recently had the incredible privilege of speaking to 140 new business owners and entrepreneurs—both online and in person at the Borra Center in downtown Lima—during the Small Business Development Center’s Small Business Academy – VIP. This program offers...
by dmccormick | Dec 29, 2025 | Advertising & Branding, Creative Thinking, Marketing Strategy
I recently started watching Mad Men, HBO’s series about the advertising world in the 50s and 60s. It seems like everyone is smoking, they dress up all the time, and the media options are… well, pretty limited. But one thing stands out to me: despite how much the world...
by dmccormick | Dec 12, 2025 | Uncategorized
December always invites us to slow down and remember what truly matters. This year, that reminder has come to me in the most beautiful way—through the wonder of my granddaughter—and to Dan through the joy and wide-eyed excitement of his son, Rhett. Seeing Christmas...
by dmccormick | Nov 25, 2025 | Uncategorized
November is National Gratitude Awareness Month and, of course, Thanksgiving. It’s the perfect time to pause and reflect on the people, partnerships, and opportunities that have made this year so meaningful for us at Momentum Consulting Group. We’re feeling especially...
