by dmccormick | Apr 30, 2026 | Entrepreneurship, Small Business
I recently had the incredible privilege of speaking to 140 new business owners and entrepreneurs—both online and in person at the Borra Center in downtown Lima—during the Small Business Development Center’s Small Business Academy – VIP. This program offers...
by dmccormick | Dec 29, 2025 | Advertising & Branding, Creative Thinking, Marketing Strategy
I recently started watching Mad Men, HBO’s series about the advertising world in the 50s and 60s. It seems like everyone is smoking, they dress up all the time, and the media options are… well, pretty limited. But one thing stands out to me: despite how much the world...